Playing with Matches
Web and Print:
--Writer for Intermountain Healthcare's internal newsletter for clinical and nonclinical staff
--Freelance writer and editor for Mayo Clinic's Research website
--Editing health or medical related websites for plain language and professional tone
--Writer of patient marketing articles for hospital magazine
--Managed a patient newsletter for an eating disorder recovery audience (including managing contributing writers, editing, research, and planning new 15-page issues)
--Blog writer for wellness sites and writer of social media updates to correspond with blog posts
--Inbound marketing, including articles and content marketing pieces
--Editing articles and blogs with therapists and psychologists. If I wasn't a writer, I probably would have studied psychology (I like observing people and what motivates them-.
--Breaking down complex subjects and writing for a wide audience comes easily to me. This includes content for businesses and the average consumer. If it makes sense to me, it is crystal clear for EVERYONE.
Topics where I shine:
Healthcare
Consumer and retail
Business and financial
Engaging B2B topics
Foot and ankle health
Dating and relationships
Self-help and personal growth
Teens and kids (young adult, college, middle-grade)
Interviewing
--I have done hundreds of interviews to get expert content
--Interviewing experience with physicians, psychologists, and small business owners
--Physician interviews have been used to create marketing pieces and articles
--Other interviews have created customer testimonials and success stories
--I am excellent at scheduling, collaborating, and follow up with people
Copywriting:
--Traditional and digital marketing experience, including landing pages, email marketing and direct mail.
--Experience with both long-form copy and headlines (long-form is especially fun)
Resume
Connect on LinkedIn
Twitter.com/WriterLindsay
--Writer for Intermountain Healthcare's internal newsletter for clinical and nonclinical staff
--Freelance writer and editor for Mayo Clinic's Research website
--Editing health or medical related websites for plain language and professional tone
--Writer of patient marketing articles for hospital magazine
--Managed a patient newsletter for an eating disorder recovery audience (including managing contributing writers, editing, research, and planning new 15-page issues)
--Blog writer for wellness sites and writer of social media updates to correspond with blog posts
--Inbound marketing, including articles and content marketing pieces
--Editing articles and blogs with therapists and psychologists. If I wasn't a writer, I probably would have studied psychology (I like observing people and what motivates them-.
--Breaking down complex subjects and writing for a wide audience comes easily to me. This includes content for businesses and the average consumer. If it makes sense to me, it is crystal clear for EVERYONE.
Topics where I shine:
Healthcare
Consumer and retail
Business and financial
Engaging B2B topics
Foot and ankle health
Dating and relationships
Self-help and personal growth
Teens and kids (young adult, college, middle-grade)
Interviewing
--I have done hundreds of interviews to get expert content
--Interviewing experience with physicians, psychologists, and small business owners
--Physician interviews have been used to create marketing pieces and articles
--Other interviews have created customer testimonials and success stories
--I am excellent at scheduling, collaborating, and follow up with people
Copywriting:
--Traditional and digital marketing experience, including landing pages, email marketing and direct mail.
--Experience with both long-form copy and headlines (long-form is especially fun)
Resume
Connect on LinkedIn
Twitter.com/WriterLindsay
Good Stuff Heard At the Fire Pit
"Lindsay has done an excellent job writing and editing a number of
research publications for Mayo Clinic's external research website. As
her managing editor, I have had the pleasure of working with her on a
variety of assignment types.
Lindsay is a talented writer and analytical thinker; she is self-directed, but knows when to ask questions; and she establishes and maintains a great rapport with clients. She accepts editing and critique with grace and learns quickly from experience and her own initiative." —Stu Bryson, Managing Editor, Mayo Clinic "While working for our company, Lindsay did everything from editing and laying out books, to managing a quarterly newsletter. She is an excellent writer and editor, and I recommend her highly." —Leigh Cohn, Publisher, Gürze Books "I hired Lindsay to put together a business pitch letter for me. I needed some sort of document to describe a new line of work I was pursuing in the medical field. I struggled for weeks trying to come up with something that would explain the service I was offering, make sense, and engage the client. When I worked with Lindsay, she knew the right questions to ask to get to the 'heart' of the document. In a very short time Lindsay produced two pitch letters for two different audiences, both of which helped me land work! She made it seem so easy because she is an expert writer! My only regret is that I didn't ask her to help me sooner." —Cynthia York, Project and Event Manager |
“I recently had the opportunity to work with Lindsay and
highly recommend her writing skills.
As a fellow writer, I love that Lindsay understands the ins & outs of writing for all types of demographics. She’s thorough, understands the questions that need to be asked and can write for a wide variety of types of projects." —Leah Nanaa, Senior Copywriter, Petco Animal Supplies "It is such a pleasure working with someone who knows what they are doing. You have taken my jumbled mess and turned it into a coherent, usable document. Thank you." —Peter Brooks, Brooks Advertising "Lindsay offers a service to my business that has been invaluable. She has been in charge of testimonials for my business. They have been expertly written and her follow through has been extremely dependable. I would recommend her to anyone looking for a professional writer." —Marjorie Geiser, President at MEG Enterprises, Inc. “Lindsay is a fabulous writer with great attention to detail and her turn around time is super. I have worked with Lindsay for a few years and she is such a joy. I am grateful for the lasting relationship!" —Serena Carcasole, Owner, Virtual Business Solutions On Demand |